Compass · free
Coverage Mix
What is the tech press actually covering about a technology, product, or company — and how is it moving? Coverage Mix maps every cited story by what kind it is (launches, deals, lawsuits, benchmarks…), how far the claims have progressed, and how the press is leaning, over time. A read on the conversation, never a verdict on the technology.
A live sample · capped preview
Coverage Mix
Applecompany
Coverage is 54% announcement-stage and overwhelmingly neutral in tone, with its biggest thread the Apple timeline.
Corporate coverage — the claim-stage ladder reflects how far this company's announced moves had progressed, not a verdict on the company.
neutral (dim)
promotional
skeptical
critical
product
deal
legal / reg
people
volumePromotionalNeutralSkepticalCritical
How to read this. Each glyph is a cluster of same-kind coverage in one month, drawn
from our longitudinal corpus of the technology press. Its position shows how far the reported
claim had progressed (from speculation up to shipped, benchmarked results); its colour shows
how the press framed it (neutral stays dim; promotional, skeptical and critical light up); its
shape shows the kind of story; its size shows how much coverage it drew. Connected
glyphs are one unfolding storyline. Nothing here judges whether the technology is good — it's a
measurement of the coverage, and every glyph links to its sources.
See this for any entity — and rank the whole landscape
The full instrument lets you search any technology or company, switch the trend lens, follow storylines, and rank entities by what their coverage is made of.
Source: Enginerds Compass — measurements over a longitudinal technology corpus.
A read on the coverage, not a verdict on the technology. © Enginerds.